Friday, June 18, 2010

Verizon Talks About Metered Data - And They Seem All Too Okay With It

In this Bloomberg Business Week article Verizon Wireless makes it apparent that for all their generosity in regards to the Open Handset Alliance, they will not be nice enough to continue collecting premium monthly services charges that actually allow all you can eat data.  

I understand that the idea of business is to profit, I do, but why is this okay with so many people?  There is plenty of profit to be made without somewhat trivializing the whole idea of broadband.  With more place-shifting of video, constantly updating location-aware services, streaming audio, live maps, etc popping up everyday, its obviously going to be all the more exciting and useful to flex our technology muscles with those fancy devices in our pockets (and usually hands) as speed gets ramped up by LTE/4G.  So, just as we see this glorious light, with promise of speeds similar to what we have at home and work, allowing seemingly limitless possibilities...the largest domestic cellular carrier tells us, "oh no, there will be limits."
(more after the break)

“From Verizon’s perspective, the last thing you want is for another generation of consumers to be conditioned to the idea that data is always going to be uncapped,” Craig Moffett, analyst at Sanford C. Bernstein & Co. in New York.  - Oh gosh Verizon, that would be the last thing anyone would want...except the people who pay your bills.  I can sympathize slightly more with the competition of the airlines, and their narrow (often negative) profit margins, I really can.  But wireless carries are making plenty of cash (well, not Sprint, but things may be looking up for them) and this change is limiting what they market. When airlines charge you for peanuts, they are still flying you from A to B, that what you paid for.  Wireless carriers want to change what you get for what you are already paying.  End.rant.  

One suggestion?  How about, without charging far more and offsetting any benefit, carriers go fully VOIP and get rid of the metered airtime/voice calls?  This seems a bit more fair, and as I wrote months ago, it will happen one day.